TOP > Food&Drink> A lineup of gourmet foods such as 551 Horai and Akafuku! "National Gourmet Festival" held (Daimaru Fukuoka Tenjin store)
【2025/5/7~12】大丸福岡天神店「第41回 全国うまいもの大会」

A lineup of gourmet foods such as 551 Horai and Akafuku! "National Gourmet Festival" held (Daimaru Fukuoka Tenjin store)

Delicious foods and local gourmet food from all over Japan are gathered in Tenjin!

This hugely popular event will be held again this year at the Daimaru Fukuoka Tenjin store.

[May 7th to 12th, 2025] The 41st National Delicious Food Competition will be held at Daimaru Fukuoka Tenjin store.

The National Gourmet Festival will be held from Wednesday, May 7th to Monday, May 12th, 2025 at the event hall on the 8th floor of the main building of Daimaru Fukuoka Tenjin Store.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition"

Image: Daimaru Fukuoka Tenjin store

In addition to hugely popular stores such as "551HORAI" and "Akafuku," which attract huge lines every time the event is held, there will also be many stores making their first appearance.

We will introduce some of the featured products.

Distribution of time-specified purchase tickets [Osaka] 551HORAI

"551HORAI", selling Osaka's specialty "pork buns", will be back again!

Daimaru Fukuoka Tenjin Store - Delicious Food Competition/551HORAI Pork Buns

Image: Daimaru Fukuoka Tenjin store

Their signature product, the "Pork Bun" (2 buns for 460 yen, 4 buns for 920 yen, 6 buns for 1,380 yen), is hearty and made using the same recipe since the shop first opened.

The main ingredients, pork and onion, are diced to create a nice texture. The sweet onion and juicy pork create an exquisite harmony in your mouth. The ingredients are further enhanced by wrapping them in a slightly sweet dough. The craftsmen hand-wrap each one at the venue.

The second most popular item after the "Pork Buns" is the "Shumai" (6 pieces for 510 yen, 10 pieces for 850 yen). It is very filling, with the delicious flavor of the ingredients and a fluffy, soft texture that is irresistible.

Other items on offer include "Gyoza" filled with crunchy vegetables (400 yen for 10 pieces, 600 yen for 15 pieces), "Shrimp Shumai" filled with plump shrimp (720 yen for 12 pieces, 1,200 yen for 20 pieces), and "Meat, Chicken, and Seafood Rice Dumplings" filled with lots of ingredients (430 yen for 1 piece of each type).

551HORAI Chimaki

Image: Daimaru Fukuoka Tenjin store

Tickets will be sold by advance reservation using the digital ticket app "mogily" (only for the 12:00-17:00 slot), and paper tickets will be distributed from 9:00 on the day of the event (only for the 10:00-12:00 slot).

For information on how to purchase (how to obtain a purchase ticket), please check the Daimaru Fukuoka Tenjin store's website.

Distribution of time-specified purchase tickets [Mie] Akafuku

"Akafuku" is also a very popular item every time.

In addition to the specialty "Akafuku Mochi" (12 pieces for 1,300 yen), which consists of soft mochi topped with sweet bean paste, there is also the "Shiromochi Kuromochi" (8 pieces for 1,100 yen), a set of black mochi with a simple brown sugar flavor and white mochi filled with white azuki bean paste.

Daimaru Fukuoka Tenjin Store, National Delicious Food Competition/Akafuku and Akafuku Mochi

Image: Daimaru Fukuoka Tenjin store

The highlights are the "Azuki Cornet with Wasanbon Cream" (350 yen each, photo below, left) and "Strawberry Cornet" (400 yen each, photo below, right), which are on display for the first time at the Daimaru Fukuoka Tenjin store. You can have a demonstration of how to fill the fragrant, crispy pie dough with plenty of cream.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition"

Image: Daimaru Fukuoka Tenjin store

The "Azuki Cornet with Wasanbon Cream" is made with Hokkaido-grown azuki bean paste and wasanbon cream, while the "Strawberry Cornet" is made with white bean paste cream and Amaou puree from Fukuoka Prefecture.

Other items on offer include "Mochi Dorayaki" (350 yen each), "Akafuku Zenzai" (800 yen), and "Okage Inu Sable" (1,000 yen for a pack of six), all of which will be on display at Daimaru for the first time.

To purchase takeout items, you will need to get a time-specified purchase ticket. They will be distributed at the Passage Square in the Daimaru Fukuoka Tenjin store from 9:00 a.m., so don't forget to get one. For more details, please check the Daimaru Fukuoka Tenjin store's website.
*To reduce congestion inside the building, there will be designated times for purchasing tickets (every 30 minutes from 10:00 to 14:00).

A "tea house" where you can eat in will also be opened

In addition to take-out, there will be an Akafuku teahouse at the venue where you can eat in.

The "Akafuku Mochi Serving "Ton" with Matcha" (2 pieces, 800 yen) allows you to enjoy freshly made Akafuku mochi with matcha made from carefully selected tencha tea.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" Akafuku Mochi "Ton" with Matcha

Image: Daimaru Fukuoka Tenjin store

Be sure to also check out the "Azuki Cornet with Wasanbon Cream Azuki Tea Set" (700 yen) and the "Strawberry Cornet with Azuki Tea Set" (750 yen).

Daimaru Fukuoka Tenjin store "41st National Delicious Food Competition" "Azuki Cornet Wasanbon Cream Azuki Tea Set" (700 yen), "Strawberry Cornet Azuki Tea Set" (750 yen)

Image: Daimaru Fukuoka Tenjin store

A huge collection of "Tori Tama" products

There will be a wide selection of chicken and egg products from all over Japan, carefully selected by our buyers. Not only chicken eggs, but also fish eggs will be on display!

[Aichi] Furaibo "Original fried chicken wings"

The "Original Deep Fried Chicken Wings" (10 pieces, 1,330 yen) are made with the same secret sauce and spices since the restaurant was founded in 1963. Once you try it, you'll be hooked.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Aichi Prefecture] Furaibo "Original Fried Chicken Wings"

Image: Daimaru Fukuoka Tenjin store

[Kagawa] Bone-in Chicken Ranmaru "Bone-in Chicken Oya and Hina"

"Honetsukitori Ranmaru" is a popular restaurant that has a line every time it opens a stall at this event. The more you chew it, the more delicious it becomes (1,188 yen per skewer), and the soft and juicy "Hina" (1,080 yen per skewer) are both delicious. The spicy seasoning makes it a perfect match for both rice and alcohol!

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Kagawa] Bone-in Chicken Ranmaru "Bone-in Chicken Oya and Hina"

Image: Daimaru Fukuoka Tenjin store

[Wakayama] Kishu Karaage Manpukutei "Fried Chicken with Garlic Soy Sauce" "Chicken Skin Crackers"

Kishu Karaage Manpukutei opens its first store at Daimaru.

Products on offer include "Garlic Soy Sauce Fried Chicken" (100g, 486 yen), which won the highest gold award in the "Central Japan Soy Sauce Sauce Category" at the "13th Fried Chicken Grand Prix" (sponsored by the Japan Fried Chicken Association) in 2022, and the crispy trademarked "Chicken Skin Senbei" (1 bag 698 yen).

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Wakayama] Kishu Karaage Manpukutei

Image: Daimaru Fukuoka Tenjin store

[Hiroshima] Okonomiyaki Mitchan Yokokawa Branch "Onomichi Yaki" *Limited to 30 per day

Daimaru's first offering is the "Onomichi Yaki" (1 piece, 1,728 yen), an okonomiyaki with gizzard shad. The sweetness of the sauce is accented by the texture of the gizzard shad, making it so delicious you won't be able to stop eating.

Daimaru Fukuoka Tenjin store "41st National Delicious Food Competition" [Hiroshima] Okonomiyaki Mitchan Yokokawa store branch "Onomichi Yaki" *Limited to 30 per day

Image: Daimaru Fukuoka Tenjin store

[Tokyo] Kakko "Thick egg sandwich"

This is also the first time this has opened at Daimaru. The "Thick Egg Sandwich" (1 box, 941 yen) is made with eggs, each one hand-baked.

The thick omelet is filled with a specially made dashi broth designed to bring out the maximum flavor!

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Tokyo] kakko "Thick egg sandwich"

Image: Daimaru Fukuoka Tenjin store

[Nagasaki] Yoshimune "Chawanmushi" and "Steamed Sushi"

Yoshimune, a popular tourist spot in Nagasaki, is now offering its specialty chawanmushi (2 pieces, 1,404 yen) and steamed sushi (1 piece, 756 yen) in frozen form.

You can enjoy either of these dishes at home with a delicious taste that is just as good as the ones you get at the restaurant.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Nagasaki] Yoshimune "Chawanmushi" "Mushizushi"

Image: Daimaru Fukuoka Tenjin store *The photo is for illustrative purposes only

Must-see brands opening at Daimaru for the first time

There are many more shops, and we've picked out some that will be appearing for the first time at this event.

[Osaka] Tsukinomichi

Be sure to check out the "Financier Sandwich" (each for 432 yen) that will be demonstrated and sold.

Financiers made with plenty of crushed roasted almonds are sandwiched between smooth butter cream - a delicious combination that's impossible not to enjoy.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Osaka] Tsukinomichi "Financier Sandwich"

Image: Daimaru Fukuoka Tenjin store

Only 30 pieces will be available each day, and the "Melty Tiramisu" (864 yen each) will be available, which is so good you could drink it!

[Nagano] Mugi Kobou epi

The "King's Cream Bun" (459 yen) is said to completely change the impression of cream buns. It is filled with their famous custard and is almost like a dessert.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Nagano] Mugi Kobo epi "King's Cream Bun"

Image: Daimaru Fukuoka Tenjin store

"Croque Madame" (1 piece, 729 yen) will also be on sale.

[Kyoto] Potatoes and vegetables

The "Super-Mitsu Sweet Potato" (1 piece, 962 yen) is made with long-aged roasted sweet Beni Haruka sweet potatoes, and is finished with plenty of butter and egg yolk for a rich taste. The skill of the pastry chef brings out the best in the ingredients.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Kyoto] Potatoes and vegetables "Super-dense sweet potato"

Image: Daimaru Fukuoka Tenjin store

[Miyagi] Sendai Beef Tongue Minato no Kojuro

The "Thick-Cut Sendai Beef Tongue Bento" (1 box, 2,380 yen) is filled with plenty of beef tongue and topped with Sendai's specialty, sasa kamaboko.

Only the tender parts of the tongue are used, cut into 8mm thick slices, slit, seasoned with our own seasoning, and left to mature for three days - a time-consuming and laborious process. Then, our chef grills it to perfection to bring it to its most delicious state.

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Miyagi] Sendai Gyutan Minato no Kojuro

Image: Daimaru Fukuoka Tenjin store

[Miyagi] Sendai pickled fish

The nationally famous brand of mackerel, "Kinka mackerel filleted and dried" (250g, 1,296 yen) has a strong fat and meaty flavor with a clean aftertaste!

Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition" [Miyagi] Sendai pickled fish "Kinka mackerel filleted and dried"

Image: Daimaru Fukuoka Tenjin store

What we have introduced here is just a small part of it.

Please come to the event and enjoy delicious gourmet food from all over Japan. (Text/ARNE Editorial Department)

<Outline of the 41st National Delicious Food Competition>
Date: May 7th (Wednesday) - May 12th (Monday), 2025
Time: 10:00-19:00 (final day closes at 17:00)
Venue: Daimaru Fukuoka Tenjin Store, Main Building 8th Floor Event Hall
*This article is current as of the time of publication. *Prices in the text include tax. *All images are for illustrative purposes only, and serving containers etc. are not included in the product.
* Any secondary use of the content of this site (images, text, etc.) such as duplication, reproduction, conversion, or modification without permission is strictly prohibited. If found to be in violation of this rule, legal action may be taken.

【reference image】
*Daimaru Fukuoka Tenjin Store "41st National Delicious Food Competition"

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