Delicious seafood bowls, sweets, and bread all in one place! "The 43rd Hakata Umakamon Market" (Iwataya Main Store)

We bring you information on popular events perfect for your outing.

This time, I'd like to introduce the "43rd Hakata Umakamon Market" being held at Iwataya Main Store.

[March 25th - 30th, 2026] The 43rd Hakata Umakamon Market will be held at Iwataya Main Store.

The 43rd Hakata Umakamon Market will be held from March 25th (Wed) to 30th (Mon), 2026, at the Iwataya Main Store, 7th Floor Grand Event Hall. Of the 66 participating companies, 27 are first-time exhibitors, bringing together a wide variety of delicious Hakata specialties, from the latest trends to the flavors of renowned establishments!

The keyword this time is fish! Akira Suisan, which has been supporting the Nagahama market for a long time, and Uoriki, which has a shop on the first basement floor of the Iwataya main building, have collaborated to open Iwataya Nagahama Shokudo in the eat-in corner. They will be serving delicious seafood bowls.

In addition, many popular sweets and breads, as well as bento boxes exclusive to the Hakata Umakamon Market that are perfect for cherry blossom viewing, will be available.

Let's take a look at some of the exciting lineup.

Hakata's proud fish market

Akira Suisan and Uoriki have collaborated to create Iwataya Nagahama Shokudo, which now offers three types of seafood rice bowls (eat-in) and two types of bento boxes (takeout). Check them out here!

[Umakamon Market Exclusive - Eat-in] Uoriki x Akira Suisan "Nagahama Market Donburi" (1,500 yen per bowl)

A luxurious bowl featuring fresh bluefin tuna from Kyushu, yellowtail from Kyushu, sea bream from Kyushu, and Munakata salmon. Available exclusively at the Hakata Umakamon Market.

Image: Iwataya Main Store

[Eat-in only, limited to 30 per day] Uoriki x Akira Suisan "Luxurious All-Star Seafood Bowl" (2,500 yen per bowl)

A star-quality array of seafood awaits! This dish features a luxurious assortment of fresh bluefin tuna, snow crab claws, sea urchin, salmon roe, kuruma prawns, sea bream, and more.

Image: Iwataya Main Store

[Limited to 30 per day] Uoriki x Akira Suisan "Genkai Sea Seared Marinated Mackerel Sushi Roll - Takumi" (1 box: 1,500 yen)

This sushi roll features extra-large mackerel caught in the Genkai Sea, carefully seared to bring out its fragrant aroma and delicious flavor.
*Available for takeout only.

Image: Iwataya Main Store

Also, on Saturday, March 28th, from 1 PM, we will be holding "Fukuoka Fish Market Auctioneer Live! Delicious Food Auction Experience." Professional auctioneers from the Fukuoka Fish Market will be offering a huge selection of crabs, shrimp, and other delicacies at special prices! Participation is free, and anyone can experience the excitement and energy of a real auction.
*A product fee (determined by auction) will be charged. *The products for sale may change depending on the availability of stock on the day. *Limited quantities available; sales will end when sold out.

Hakata's delicious gourmet food

A wide selection of products from renowned and popular shops that Fukuoka, a city famous for its gourmet food, is proud of.

[First Appearance - Umakamon Market Exclusive] Bistro Matsushima's "Colorful Cherry Blossom Viewing Bento (Inari/Side Dishes)" (¥3,351 per person)

This cherry blossom viewing bento box is exclusive to the Hakata Umakamon Market. It's generously filled with luxurious inari sushi and special side dishes.

Image: Iwataya Main Store

[First Appearance] Tatamize's "Fluffy and Creamy Omelet Rice with Itoshima Eggs" (1,500 yen per serving)

Enjoy the mild flavor of Itoshima eggs in this popular fluffy and creamy omelet rice. Serve it with our special demi-glace sauce.

Image: Iwataya Main Store

[First appearance - Limited to 50 per day] CHEESE STAND "Shredded Mozzarella with Hakata Spicy Fish Eggs" (100g, 1,201 yen)

This "Sakeru Mozzarella" has a spicy mentaiko (spicy Spicy Fish Eggs flavor. The aroma of yuzu peel adds a nice accent, making it a perfect snack to go with drinks.

Image: Iwataya Main Store

Sweets & Bakery Special

Perfect for bringing a gift or when you want to take a break! A wide selection of breads and sweets from popular shops.

[Limited to 35 items per day at Umakamon Market] MOMOTOSE "Pistachio Napoleon Pie" (1 slice for 1,501 yen)

A flavorful Napoleon pastry made with vibrant green pistachio paste from Italy, combined with MOMOTOSE's original fresh cream.

The "Chocolate Napoleon Pie" (1,251 yen per slice) will also be available exclusively at the "Umakamon Market."

Image: Iwataya Main Store *Two photos included

[First appearance, Umakamon Market exclusive, limited to 10 sets per day] Confectionery Workshop Leo "Fukuoka Canelé Set" (3 pieces, 1,620 yen)

This set includes three canelés: one made with Fukuoka Prefecture's Amaou strawberries in the batter and toppings, one made with Fukuoka Prefecture's Yame matcha offering a balance of bitterness and sweetness, and one with the rich aroma of Yame hojicha (roasted green tea). They come in an original box.

Image: Iwataya Main Store

[Limited to 200 per day] Furufuru, a bakery specializing in domestic wheat bread, offers "Mentaiko French Bread" (501 yen per loaf).

"FuruFuru"'s signature "Mentaiko French Bread" is now available. French bread made with 100% domestic wheat is generously spread with mentaiko butter from end to end and then baked.

Image: Iwataya Main Store

[March 25th-27th, limited to 30 items each day] Grape bread specialty shop Budopan "Mashimashi" (781 yen per piece)

"Mashimashi" contains 1.5 times the amount of raisins as our standard raisin bread. It's delicious whether you tear it apart as is or toast it.

It will be available for a limited time from Wednesday, March 25th to Friday, March 27th, starting at 11:00 AM each day.

Image: Iwataya Main Store

Sweets and gourmet food that can be enjoyed at the venue

These items are available for takeout as well as dine-in at the venue. A variety of spring-themed menu items are available.

[Exclusive to Umakamon Market - Limited to 15 per day] Southern Fruit TOKIO "Amaou Parfait" (2,200 yen per serving)

A parfait generously made with Amaou strawberries. The combination of pistachio ice cream and strawberry ice cream is outstanding!

Image: Iwataya Main Store

[First Appearance - Umakamon Market Exclusive] LinksCrepe "Amaou Tiramisu" (1,381 yen each)

A crepe exclusive to the "Umakamon Market," featuring fresh cream, special tiramisu cream, and Amaou strawberries.

Image: Iwataya Main Store

[First Appearance] Burgers & Beers BREW "HARUIRO BURGER" (1,836 yen each)

This smash burger features two 100% beef patties. The pink buns are a special creation from Itoda Bread in Fukuoka City. It's paired with bacon smoked with cherry wood chips and spring-like rapeseed blossoms, and seasoned with Caesar dressing and a hint of spice.

Image: Iwataya Main Store

This is just a small part of what we have introduced. Please come and check it out at the venue. (Text/ARNE Editorial Department)

<Overview of the 43rd Hakata Umakamon Market>
Date and Time: March 25th (Wed) - 30th (Mon), 2026, 10:00 - 19:00 (closing at 17:00 on the last day)
Venue: Iwataya Main Store, Main Building, 7th Floor Grand Event Hall
HP:https://www.iwataya-mitsukoshi.mistore.jp/iwataya/event_calendar/umakamonichi.html
*This article is current as of the time of publication. *Prices include tax. *Photos are for illustrative purposes only.
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#Fukuoka gourmet Check them all out!
#Tenjin　#sweets　#Seafood gourmet
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