From classics to newcomers! Local gourmet food gathering at the "National Gourmet Competition" (Daimaru Fukuoka Tenjin store)

Delicious foods from all over the country gather in Tenjin!

A popular event where you can enjoy local gourmet food will be held at Daimaru Fukuoka Tenjin store.

[September 3rd-8th, 2025] The 42nd National Delicious Food Festival will be held at Daimaru Fukuoka Tenjin store.

The 42nd National Gourmet Festival will be held from Wednesday, September 3rd to Monday, September 8th, 2025, at the event hall on the 8th floor of the main building of Daimaru Fukuoka Tenjin Store.

Popular gourmet food from 53 stores from 27 prefectures across Japan is gathered here! Starting with the hugely popular "551HORAI", there are also brands opening for the first time and cool sweets perfect for the hot weather. There is also an eat-in space, so it is recommended for cooling down between shopping.

Image: Daimaru Fukuoka Tenjin store

The annual National Delicious Food Competition! [Osaka] 551HORAI

"551HORAI", which was extremely popular at the "National Delicious Food Competition", will be appearing again this time!

The signature product, the hearty "Pork Buns" (2 for 460 yen), are lovingly hand-wrapped one by one by craftsmen using the same method that has remained unchanged since the store opened.

The main ingredients, pork and onion, are diced to create a nice texture, and the sweet onion and juicy pork create an exquisite harmony in your mouth. The slightly sweet dough that encases them brings out the flavor of the ingredients even more.

Image: Daimaru Fukuoka Tenjin store

The second most popular item after the pork buns is the shumai (6 pieces for 510 yen, 10 pieces for 850 yen). Made with pork and onion, it's simple yet filling! You can enjoy the soft and fluffy texture and the delicious flavor of the pork and onion themselves.

Image: Daimaru Fukuoka Tenjin store

The "Fried Gyoza" (10 pieces for 400 yen, 15 pieces for 600 yen), which is popular with a wide range of people, from children to the elderly, is a perfectly balanced dish of flavorful pork and crunchy vegetables. You can also enjoy plenty of vegetables, such as cabbage, Chinese cabbage, chives, garlic, and ginger.

Image: Daimaru Fukuoka Tenjin store

"Shrimp Shumai" (12 pieces for 720 yen, 20 pieces for 1,200 yen) is a luxurious bite-sized dish filled with plump shrimp, juicy pork, and sweet onions.

Image: Daimaru Fukuoka Tenjin store

"Meat, Chicken and Seafood Chimaki" (each type 430 yen) is made with plenty of ingredients cooked in glutinous rice, and is full of flavor and chunky. They also use special bamboo skin, which gives it a rich flavor.

Image: Daimaru Fukuoka Tenjin store

To purchase products at "551HORAI", you will need a time-specified purchase ticket. For the 12:00-17:00 slot, advance reservations are required using the digital ticket "mogily". For the 10:00-12:00 slot, paper tickets will be distributed from 9:00 on the day.

For more information on numbered tickets and how to purchase them, please check the official website of Daimaru Fukuoka Tenjin Store.

Cool down with some cool sweets!

Perfect for this still hot season! Cool and refreshing sweets will also be available.

[Mie] Akafuku

"Akafuku Mizuyokan" (1,200 yen per box) will be available for the first time at the Daimaru Fukuoka Tenjin store. This product is made by turning Hokkaido-grown red bean paste into a refreshingly sweet Mizuyokan, pouring it into a folding box. The usual carry time is 90 minutes, but if you purchase an insulated bag (300 yen), it can be extended to 3 hours.

*Sold frozen.

Image: Daimaru Fukuoka Tenjin store

"Kisu no Yokan Chestnut" (2 pieces for 600 yen) is a two-layered sweet made with chestnut yokan and a layer of koshian yokan made with Hokkaido red beans.

Image: Daimaru Fukuoka Tenjin store

To purchase Akafuku products between 10:00 and 12:00, you will need a numbered ticket, which will be distributed at Passage Square from 9:00 on the day. For information on numbered tickets and how to purchase them, please check the official website of the Daimaru Fukuoka Tenjin store.

*Until 12:00, those without a purchase ticket will not be allowed to line up. *After 12:00, free sales will be held only if there are any products left. *Akafuku Mochi will not be sold this time.

[Iwate] Nakahora Ranch

We deliver nostalgic, natural milk and puddings made with milk from cows raised stress-free at Yamachi Dairy Farm, where cows are pastured in the mountains day and night all year round.

The "Soft Serve Ice Cream" (600 yen) is made with non-homogenized, pasteurized milk from Nakahora Farm, sweetened with organic agave syrup, and has a refreshing aftertaste.

The photos show milk (cone, cup) and chocolate and milk mix (cup).

Image: Daimaru Fukuoka Tenjin store

"Custard Pudding" is handmade one by one using milk from the farm and healthy free-range eggs. Normally one is 500 yen, but a set of three is sold for 1,300 yen. Only 30 sets are available each day.

Image: Daimaru Fukuoka Tenjin store

Daimaru Fukuoka Tenjin store debuts [Osaka] Bear Cone Love Cream

Bearcorn's Love Cream is a popular and eye-catching sweets shop located in Sumiyoshi, Osaka.

"Nohyo" (from 850 yen per cup) is made with homemade ice cream shaved without using any other ice, resulting in a fluffy, melt-in-your-mouth shaved ice with a new texture. Various flavors are available, including strawberry milk, chocolate, and watermelon.

*Watermelon only, limited quantity

Image: Daimaru Fukuoka Tenjin store

First store at Daimaru Fukuoka Tenjin [Fukuoka] Nogami Poultry Farm x Kyushu Green Tea

"Egg Shop's Rich Egg Gelato / Matcha Gelato / Hojicha Gelato" (500 yen each) are the result of a collaboration between Nogami Poultry Farm, which is extremely popular for its "Mihoran" eggs, and Kyushu Green Tea, a familiar name at the National Gourmet Competition.

This is a delicious gelato made with exquisite eggs and tea.

Image: Daimaru Fukuoka Tenjin store

First store at Daimaru Fukuoka Tenjin store [Tokyo] EMU Bakehouse

EMU Bakehouse, a baked goods shop based in Asagaya, Tokyo, is making its Kyushu debut. The owner, who has lived in Europe and America, offers carefully crafted baked goods that incorporate international tastes and use healthy ingredients such as brown sugar.

This time, the lineup will allow you to fully enjoy the charm of EMU Bakehouse, from iced drinks to freshly baked scones.

The London Fog Latte (792 yen) pictured is a popular drink among tea lovers with a high repeat rate.

Image: Daimaru Fukuoka Tenjin store

The generous use of Earl Grey tea leaves and the subtle scent of lavender add a touch of elegance, making it a perfect match with the scones.

[Hiroshima] Island Heart SETODA

Shimagokoro SETODA started as a small pastry shop on the island. The chef, who has a deep love for Setoda town and Setoda lemons, created the exquisite Freshly Baked Lemon Cake (5 pieces for 1,350 yen), which is filled with love.

Also available is the "Whole Lemon Squash" (550 yen), made with squeezed whole lemons and homemade lemon syrup.

Image: Daimaru Fukuoka Tenjin Store *Image is for illustrative purposes only.

[Kyoto] Fujinami

Fujinami, which sells freshly handmade dumplings and warabimochi, will be performing a live sales demonstration.

The "Cha no Tsuyu Horori" (400 yen) pictured above is a new dessert with a strange texture that melts in your mouth. The delicious flavor of matcha permeates your mouth.

Below is the "Three Color Warabimochi Assortment" (1 box 1,300 yen), which uses genuine bracken flour and has a melt-in-your-mouth texture. It contains three types: kinako (soybean flour) made from peeled domestic soybeans, Uji matcha, and Hateruma brown sugar, and each is a delicious delicacy.

Image: Daimaru Fukuoka Tenjin store

Introducing the first-time brands!

There will be plenty of brands opening for the first time at the Daimaru Fukuoka Tenjin store. From products from famous stores to new sweets that are popular on social media, don't miss this opportunity!

[Osaka] Tsurutontan, a noodle master's heartfelt delicacy

Tsurutontan is an udon restaurant that originated in Osaka and is now hugely popular in Tokyo.

The udon noodles, which have been handed down unchanged for over 30 years since the restaurant was founded, are made with a unique blend of wheat, with the water and salt content adjusted according to the temperature and humidity.The soup stock is made with fragrant bonito flakes and flavorful kelp, giving it a high-quality taste.

This time, takeaway items such as "Spicy Fish Eggs Cream Udon" (2 servings, 1,980 yen) are available. They also make a great gift.

*The photo is for illustrative purposes only. Only available for take-out.

Image: Daimaru Fukuoka Tenjin store

[Tokyo] YES!! Cutlet Sandwich

Founded in 2020 in the suburbs of Yokohama and currently with a store in Gakugei University, Tokyo, YES!! Katsu Sandwich is opening its first store in Fukuoka. This is a specialty store that makes original katsu sandwiches in collaboration with pig farmers.

The "Aged Pork Sirloin Cutlet Sandwich" (3 slices for 1,290 yen) on the left of the photo is our most popular cutlet sandwich, made by deep-frying sirloin, a premium cut of aged pork, and topping it off with our homemade sauce.

The "100% Shrimp Cutlet Sandwich" on the right (2 slices for 990 yen) is a sandwich filled with 100% plump peeled shrimp, served with our extremely popular homemade tartar sauce.

Image: Daimaru Fukuoka Tenjin store

[Kyoto] Solplaza

Solplaza, which serves original pizzas made with Kyoto ingredients and carefully selected dough, has released a frozen pizza.

The "Shichimi Dough Beef Tendon with Plenty of Kujo Leek" (1,380 yen) is made with dough kneaded with spicy shichimi pepper and topped with plenty of slowly simmered, tender beef tendon.

*The photo is for illustrative purposes only. Only frozen takeaway items are available for sale.

Image: Daimaru Fukuoka Tenjin store

[Aichi] Fromage Mama Pie+

Fromage Mama Pie+ was born from Fromage Mama, a cheese confectionery brand originating in Toyokawa City, Aichi Prefecture. This cheesecake and freshly baked pie specialty store offers a wide variety of hand-wrapped, freshly baked pies.

The "Original Apple Pie" (432 yen) is made by combining large quartered apples with refreshing apple cream, wrapping them in pie dough, coating them with oligosaccharides, and baking them in the oven. No cinnamon or other ingredients are used, so you can enjoy the apples themselves.

Image: Daimaru Fukuoka Tenjin store

[Fukuoka] Kana's Magic Egg

Kana's Magical Egg is a cafe in Kasuga City, Fukuoka Prefecture, where you can enjoy new and exciting sweets that are also visually appealing.

"Kana's Tiramisu Ball" (780 yen) is an experiential dessert that allows you to create the taste of authentic tiramisu at home. The smooth mascarpone cheese cream, sponge cake soaked in bitter espresso, and fluffy cocoa powder are intertwined in an exquisite balance, creating a texture that melts in your mouth.

Image: Daimaru Fukuoka Tenjin store

[Kanagawa] UCHIRUCA CHEESECAKE FACTORY

UCHIRUCA CHEESECAKE FACTORY, a small confectionery workshop in Yokohama where each product is carefully handcrafted by a female pastry chef under the motto of "delivering freshly made deliciousness as is," is making its Kyushu debut.

"Glossy and Melty Cheesecake Classic" (2,808 yen per piece) is a "glossy and melty" cheesecake made with domestically produced fresh cream and fresh cream cheese from New Zealand, with a rich flavor and a hint of vanilla. Experience the exquisite melt-in-your-mouth texture!

Image: Daimaru Fukuoka Tenjin store

[Hokkaido] Marusan Kitaichi

Marusan Kitaichi sells seafood, including fresh delicacies and salted and dried seafood. They will be selling items such as Matsumae Pickles (200g/1,080 yen), made with squid and kelp in a soy sauce-based sauce.

Image: Daimaru Fukuoka Tenjin store

In addition to the items introduced this time, there will be many other delicious foods on display. Be sure to visit the venue and enjoy some of the finest gourmet food from around the country. (Text by ARNE Editorial Department)

<Outline of the 42nd National Delicious Food Competition>
Date: Wednesday, September 3rd, 2025 - Monday, September 8th, 2025
Time: 10:00-19:00 (last day closes at 17:00)
Venue: Daimaru Fukuoka Tenjin Store, Main Building 8th Floor Event Hall
*This article is current as of the time of publication. *Prices in the article include tax.
* Any secondary use of this site's content (images, text, etc.) including copying, reprinting, diversion, or modification without permission is strictly prohibited. If discovered, legal action may be taken.

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