What is this, the first time I've ever tried it! 3 "new sensation ice creams" chosen by ice cream enthusiasts that you should try now

New ice cream flavors are constantly being released, but there are probably many people who always end up buying the same one.

So we asked Appy, a self-proclaimed ice cream maniac who says, "I've been chasing new ice creams for over a decade. I spent my youth with ice cream," about the "new sensation ice creams" that are attracting attention.

Edible soda!? Marunaga & Co.'s "Fizzing Ice Bar Lemon"

Marunaga Confectionery, a confectionery shop in Kurume City, Fukuoka Prefecture, known for its "Ice Manju" series, "Shirokuma" and "Oimo Monaka", released the "Fizzing Ice Bar Lemon" (Suggested retail price 194 yen) as a spring/summer limited edition product on March 31, 2025. It is said to be the first carbonated ice bar to be sold nationwide in Japan.

Image: Appy

This double-layered lemon popsicle has a crunchy texture and is filled with lemon sorbet and carbonated ice.

The outer popsicle has a crisp texture and a not-too-sweet, refreshing lemon flavor that fills your mouth.

Image: Appy

The sorbet part inside has a slightly soft texture and melts gently, giving you a taste of lemon sourness and just the right amount of sweetness.

The more you eat it, the more the fizzing sensation of the larger carbonated ice cubes increases, allowing you to enjoy the carbonation while chewing, creating a new sensation!

Image: Appy

It has a refreshing taste similar to lemon squash, and is also low in calories at just 67 kcal.

By the way, the second edition, "Burnable Fizzy Ice Bar Cola" (Suggested retail price 194 yen), will be available from June 30, 2025. The more you eat it, the more you'll feel the slight tingling sensation on your tongue as the carbonation and taste of cola come together, making you feel like you're drinking a real cola! Along with the refreshing lemon flavor, this is a gem you'll want to stock in your freezer this summer.

Image: Appy

Andeco's "Brulée Ice Bar" - an addictive combination of chewy and crunchy flavors!

The "Brulée Ice Bar" (suggested retail price 184 yen) was released in February 2025 at CVS and has been on sale at supermarkets nationwide since March 24. It is a new product from "Andeco," a company that makes ice cream with a sticky texture.

Image: Appy

As the name suggests, this is an ice cream bar that recreates creme brulee.

Image: Appy

Inside the caramelized coating is vanilla custard pudding flavored ice cream with a soft and sticky texture typical of "Andeiko." The caramel coating is slightly bitter and crunchy, making a perfect balance with the sweetness of the ice cream.

Additionally, the crunchy caramel chips sprinkled inside give it a fragrant flavor that really makes it delicious.

Image: Appy

This flavor is a perfect match for the image of a creme brûlée, where you break the caramel on top with a spoon and eat it! I was impressed by how well it was recreated.

The "sticky" texture of "Andeiko" that impresses me every time is added with a "crunch" for an addictive taste. Before I knew it, I had finished it all in no time.

Amazing chunky fruit texture! Imuraya's "Chunky Fruit White Peach Tart Bar"

Imuraya's new "Goron Fruit Pulp" ice bar, "Goron Fruit Pulp White Peach Tart Bar" (suggested retail price 183 yen), will be available for a limited time from March 17, 2025.

As someone who tried the first product, ``Chunky Fruit Apple Pie Bar,'' released in 2021, and was blown away and enchanted by the dense, chunky fruit filling, I can't help but try this!

Image: Appy

The popsicle contains 25% white peach juice and pulp, and when you open it, you can already see the pulp faintly through the popsicle. This time too, expectations are high for the pulp!

Image: Appy

The outside is a rich, sweet custard ice cream, and the black grains are vanilla bean seeds from Madagascar.

Inside is diced white peach flesh that lives up to your expectations, providing a chunky texture, and a rich white peach sauce packed with the sweet and sour flavor and aroma of white peach.

This luxurious combination allows you to fully enjoy the delicious texture and flavor of white peach.

Image: Appy

The addition of a cookie crunch reminiscent of a tart dough gives you the satisfaction of actually eating a white peach tart! Once you try it, you'll never forget it.

We hope you will take this opportunity to experience the charm of the "Gororon Fruit" series.

If you come across any of the ice creams we've introduced in stores, be sure to give them a try. (Written by ARNE Editorial Department)

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