A total of 100 million meals! FamilyMart's "Taberu Bokujo" milk and new collaboration sweets

Hello. I love finding cheap and delicious food! I'm Maruchin, a writer.

It is no exaggeration to say that FamilyMart's original milk ice cream "Taberu Bokujo Milk" is a huge hit. The series has sold a total of 100 million servings! (As of June 4, 2023)

To commemorate this, a campaign for "Taberu Bokujo Milk" will begin on Tuesday, August 22, 2023 at approximately 16,500 FamilyMart stores nationwide! Also on the same day, two milky sweets in collaboration with "Taberu Bokujo Milk" were released.

This time, I tried three sweets from the Taberu Bokujo series and would like to introduce them to you.

1: The deliciousness of farm food! "Taberu Farm Milk"

Image: Maruchin

You can't start without trying this! The classic "Taberu Bokujo Milk" (218 yen).

This milk ice cream comes in a cup and features packaging with a cute illustration of a cow!

Image: Maruchin

This is the regular packaging, but during the campaign, four different colorful limited edition packages will be available for a limited time to commemorate the cumulative sales of 100 million meals.

A simple milk ice cream made with 56% Hokkaido milk and fresh Hokkaido cream.

Image: Maruchin

When I tried it, the rich milk flavor spread throughout my mouth and it was delicious! However, the aftertaste was surprisingly light, so I was able to enjoy it right to the end without getting bored.

Image: Maruchin

It has a soft and smooth texture and, as the product name suggests, is delicious, just like the soft-serve ice cream you'd eat at a farm ♡ Because it's a simple ice cream, the milk flavor really stands out.

It was a dish that was no wonder it was so popular!

2: A dream collaboration between two popular sweets! "Taberu Bokujo Souffle Pudding"

Image: Maruchin

Next up is a dream collaboration with Family Mart's popular dessert, the souffle pudding! It's the Taberu Bokujo Souffle Pudding (348 yen).

The cow branding is too cute...♡

Image: Maruchin

From the bottom up, the layers are milk pudding, milk sauce, and milk souffle.

Image: Maruchin

The milk pudding is made with 56% Hokkaido milk and fresh cream from Hokkaido.

It almost feels a shame to destroy the branding iron, but...here we go!

Image: Maruchin

The milk soufflé has a fluffy texture! It is not too sweet and has a slight saltiness.

The milk sauce and milk pudding underneath have a creamy texture and you can taste the richness of the milk. The three layers are perfectly intertwined, making for a fantastic combination.

It's a cute-looking and slightly luxurious sweet, so it's also recommended as a gift!

3. "Taberu Bokujo Milk Choux" - Overflowing with rich milk cream

Image: Maruchin

Lastly, here is the "Taberu Bokujo Milk Choux" (178 yen).

This also contains milk cream made from 56% Hokkaido milk and fresh cream from Hokkaido.

Image: Maruchin

Inside the fluffy choux pastry...

Image: Maruchin

It's filled with plenty of pure white milk cream! It's soft and creamy, so be careful not to let it spill out.

The melt-in-your-mouth choux pastry and smooth cream with a rich milk flavor are a perfect match ♡ This is sure to be delicious!

The "Taberu Bokujo" series allows you to fully enjoy the deliciousness of milk. We recommend you try it at least once before it sells out! Be sure to check it out at Family Mart. (Text by Maruchin)
*The product price is the selling price (tax included) at the time of the interview. *Stock availability varies depending on the store and time of year. Prices may also change or sales may end. *Some stores may not carry the product.

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※Text and images:Maruchin

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